Have you ever considered SEO when developing your website? If not, you need to consider it. When attempting to improve website performance, it is critical to address multiple issues at the same time. When you first start digital marketing for your business, you focus on one or two areas while ignoring others that are equally crucial. However, if you approach an SEO company in Dubai, they will come up with superior ideas.
SEO agencies prioritize search aspects when creating websites because they are difficult to incorporate afterward. SEO is an important component of your brand’s online presence strategy. As a result, it is critical to plan SEO early in your company’s life cycle, perhaps even before beginning website design services. If your website’s design is below-average, you’re wasting your SEO efforts because visitors will have a poor user experience and leave your site.
How can SEO and web design services work together to help you succeed in the UAE?
SEO and site design complement each other to help your business thrive. When done correctly, users will easily browse through your site and have a positive user experience.
Recognize where web design and SEO intersect. What does it mean for your business in Dubai, UAE?
1. The design is crisp and clear.
If you want to increase your SEO, you must pay close attention to your content. Some individuals underestimate the value of web design and how it affects their content. As a result, making a minimal presentation of your content will cause discomfort for your viewers.
Poor design is always a barrier for readers; they gradually switch to other websites. Web pages with large amounts of content and too many hyperlinks do not offer a clear purpose to your viewers. Furthermore, it diverts visitors that you were able to bring to your website via SEO services.
The web design will eventually make it impossible to read the information. Because of the color combination that evokes the wacky period of the 1990s, or because of the difficult-to-read font styles, etc. Websites that are not responsive to desktop or mobile devices.
You might select one of the best website design companies in Dubai to create a clean and concise website. Web designers in Dubai understand how to construct websites that are both SEO-friendly and visually appealing.
2. Websites That Are Mobile-Friendly
If you’re familiar with SEO and site design, you should understand how important it is to make it SEO-friendly.
If you haven’t put in the time, you’re behind the curve in digital marketing. According to Google’s 2015 ranking criteria, having a mobile-friendly website will increase your rating. In 2017, the search engine giant adopted mobile-first indexing. So, while Google clearly recognizes the importance of mobile friendliness, many websites have yet to catch on.
Desktop searches have been falling in recent years, but mobile browsing has steadily increased in 2023. More than half of all web traffic originates from mobile devices, implying that half of your target audience uses smartphones. So, websites that do not run properly on a phone send a negative signal to their users.
As a result, mobile-friendly design is an absolute must for higher rankings. You can speak with an SEO agency to improve your optimization.
3. Fast webpage.
What causes your website to load slowly? There are possibilities with your inadequate web design. Website speed is a critical part of technical SEO. It is a major disadvantage for many websites. If you don’t acquire higher rankings, it’s because your website is slow and visitors bounce back to other sites.
Page speed is the most essential ranking indication, so you should improve it by optimizing images, minimizing unneeded plugins, clearing cache, and so on. Do you know how long a visitor waits? People take only two seconds to view a webpage. If it takes more than three seconds, they will leave your site and move on to the next one. Page speed is equally important on mobile devices. Furthermore, Google uses it as a ranking factor. The website’s speed has an impact on Google’s capacity to crawl web pages. If it is slow, it has an impact on your total rank.
If you do not have an in-house SEO staff, consider outsourcing to one of the best SEO companies in Dubai, UAE.
4. Sitemap
A well-designed website enhances crawling success. The sitemap is the factor that determines how intelligent search engines explore your website. Sitemaps normally serve as a guide to all of your website’s information and pages. Here, you can tell search engines about the important pages on your website. Sitemaps improve your search engine rankings, whether you have a huge or new website.
Sitemaps not only improve search engine rankings but also help users navigate. A sitemap makes it easier for new visitors to navigate the website. It also provides meta data for web pages, which increases the possibilities of ranking better.
5. Build user trust.
SEO is highly calculative, yet you can’t quantify how much people trust your website. However, earning user trust is crucial for a higher rating. Today, most people are quick to express their thoughts. Once set, it is tough to change their views.
Over the years, we’ve seen ideal websites that provide fantastic user experiences. It is a natural expectation when you visit a website. We prefer sleek, easy-to-navigate, and informational websites.
Alternatively, if a website appears strange or out of date, most visitors will quit immediately. You may have a product or service that clients are looking for, but if your website does not express that information, it is a complete failure.
A poor website design can always harm your SEO efforts.
Finally, let us conclude!
When providing SEO services, we always work in conjunction with website design. Specifically, if you own a business in Dubai or the UAE, having an internet presence increases its value.
How can you accomplish it perfectly? Yes, it is achievable when you approach the greatest SEO company that also has a core web design team. HelloPixels is your go-to resource for simple design and smart SEO tactics. So, keep these principles in mind, and you’ll notice your rankings improve in no time.